Case Study: Retail Company in Peru

Company in the retail sector in Peru, leader in the categories of office supplies and second in the toy market. It has a main distribution center in Lima and buffers in the provinces to supply the network of +100 stores nationwide.

Challenge

The E-commerce area grew more than projected, due to the changes in the purchasing profile as a result of the pandemic.

These changes affected the level of complexity of its operations, mainly in terms of delivery times, multiple service channels and an increase in the variety of products offered.

Levers

  1. Increase production capacity and improve delivery times.
  2. Improve distribution logistics
  3. Define the value proposition oriented to e-commerce
  4. To have a better assortment of SKU’s
  5. To have the technology and systems in place to achieve the desired growth.

Results

+90%

Service level (next day delivery, less than 24 hrs.)

-15% / -18%

Reduction of logistic requirements based on the replenishment model.

-30%

Reduction of claims associated with production and increased use of technology to 99% of orders.

3X

return on investment.

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